Making a name and audience for yourself on SoundCloud really matters because it’s one of the largest music distribution platforms. With “Grow Your SoundCloud Audience: Success Tips and Mistakes To Avoid” you’ll get your music and you noticed!
SoundCloud is essentially a goldmine for both music lovers and musicians. Artists like Billie Eilish took their start from the platform and paved the way for many others. Today, the platform supports millions of artists and their fanbase.
However, as a budding artist, you have to grow your audience on SoundCloud.
In this guide, we discuss a few mistakes to avoid and success tips that will help you go up the charts in SoundCloud.
Mistakes to Avoid In SoundCloud
If you’re not getting any traffic or offers even after putting out good music, it means you’re making some mistakes in promoting and marketing. Here are some common errors to look out for.
Inconsistent URLs
While you primarily post your music on SoundCloud, you have to promote it on other social media platforms, such as Facebook and Twitter. However, most artists have inconsistent URLs for each platform, making it difficult for the audience to find them.
For example, if your SoundCloud URL is www.soundcloud.com/rockmusic, your Facebook URL should also be this: www.facebook.com/rockmusic. If your URLs are consistent in different platforms, it will be easier for people from one channel to find you on another.
Empty ‘About Me’ Section
The ‘About Me’ section tells people about you as an artist. It’s also a great way to introduce yourself to the people who might be coming to your profile for the first time.
Your introduction will help people decide if they want to follow you or not.
Consider giving your profile and music an instant boost with our SoundCloud services.
No Contact Information
If someone wants to work with you, they should be able to contact you. However, if you haven’t mentioned any contact information, you might miss out on a lot of work opportunities. That’s why you should have your contact number and email address in your profile.
In this way, labels and producers can get in touch with you for collaboration or paid work.
Lack of Linking
Like your contact information, you should also have the links to other social media platforms in your profile. Make sure your SoundCloud profile is linked to your Facebook and Twitter handle.
Then, you can take a cross-platform approach to promote your music and get your followers to go from one platform to the other. For instance, you can announce the release or preview of your track on Twitter.
If you have an Instagram account, you can hold a Live and talk to the audience about your new track. Likewise, Facebook is an excellent way to tell the audience about your music or share any updates with them.
Blurry or Missing Artwork
While creating music for SoundCloud, many artists overlook the cover art and merely focus on the music. If your track’s cover art is not eye-catching enough, you might lose a ton of listeners.
Make a cover on Canva, or hire a freelancer to do this job for you.
Success Tips for SoundCloud
Penetrating SoundCloud might be a bit difficult considering the competition, but if you follow some expert-advised tips, you can easily make a place for yourself.
Share Tracks On Stories
You should share the news of your tracks’ release or the track itself on other platforms, especially Instagram. For one, it’s easier to build an audience on Instagram as compared to other social media sites.
Second, you can directly share your SoundCloud song on Instagram. Go to your track and click on the Share button. Then, select Share to Instagram Stories.
If you have a substantial Instagram audience, most of them will head over to your SoundCloud account and increase your views.
Interact With Others
SoundCloud is a community, and you must engage with other creators just like you would on any other platform. You can simply comment on someone else’s track and let them know you like their music.
It’s very easy to leave a few comments on several profiles every day. In this way, you build relationships with other artists. You can also share other people’s tracks. In most cases, they would return the favor, exposing your track to their audience.
However, don’t spam people with notifications, as it may come off as pushy.
Get Promoted By Influencers
SoundCloud also has influencers who can promote your music to their following. Additionally, you can get in touch with promotional channels and request them to share your tracks.
Here are some channels you can reach out to:
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Promotional channels with loyal fanbases
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Bloggers that cover upcoming songs, albums, and artists
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Influencers who might be interested in your genre
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Tik Tokers who might make your track go viral by using it in their videos
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A&Rs and record labels
The point is to make connections on the platform. The more people you interact with, the wider your reach will be.
Upload In One Genre
When you’re a new artist, you need to establish your authority in a certain music style or genre. Instead of posing songs in a ton of genres, stick to one style. Plus, use tags related to that genre in your track descriptions to rank higher on SoundCloud.
Once you’ve built a significant audience, you can dab into different styles. Initially, however, you should give people a clear idea of what they’re following you for.
Perfect Your Music Before Sharing
Sometimes, in a hurry to get views, you might end up posting a track even before it’s fully ready. Avoid doing this as you need to create a consistently good experience for your audience.
Upgrade to SoundCloud Pro as it lets you edit the track without losing any followers or likes.
Moreover, you can get feedback from your listeners through Waveform. Comment on certain parts of the track and ask your audience if they like the beat or the lyrics.
Final Words
While there are some other music platforms available, SoundCloud remains one of the most used ones. It has brought many artists to the limelight who are now winning Grammys and topping the Billboard charts.
Who knows, you might be the next gem to emerge from the platform. For that, you’ll have to be discovered first, and that’s possible by avoiding the mistakes in this guide, grab a boost from our SoundCloud services, and following the success tips.